“We had probably 20 or so appointments and we already have six or seven confirmed appointments in the next few weeks.”
Kevin Murphy says he was worried about the show's size at first. Then the smaller format turned out to be a major advantage. He says a targeted group replaces waiting for random people to come by. The contacts were very interested in recycling. He reports about 20 appointments at one event. Six or seven follow-ups were confirmed within weeks. Green Star was coming back for Chicago in September and again in December. Small room. Full calendar.
Full transcript: FMA sponsor video testimonials.
Evidence: Recorded video testimonial, published on fmasummits.com, YouTube video ID t0p5T-yk9hc. It describes an FMA Summits event.